In what ways does your media product use, develop or challenge forms and conventions of real media products?
The answer to Question 1 of the Evaluation using Camtasia.
Monday, 11 March 2013
Question 2 Evaluation
How does your media product represent particular social groups?
This wordle I created shows some negative representations from our film.
First of all, what is a representation?
Representation is either the portrayal or description of someone or something in a particular way or certain nature. It is the way people in social groups are characterised and recognised by. Representations which are used most often are: gender, race, disability and age. A way of understanding representations is through stereotypes, e.g, women are easy targets, men wearing hoodies are dangerous, etc.
What is a social group?
A social group is people sharing some social relation.
We decided to represent the younger age group through our main character in our thriller film. We did this mainly through the use of mise en scene. Our main character, a young girl,was wearing a lot of make up. This gives the impression that all girls wear too much make up.
In the collages I created on photoscape, it shows social groups represented in mainly negative ways. The positive representation is that men are innocent and good, as the killer is a female. This break general stereotypes and representations. Unlike the majority of films, ours doesn't have many stereotypes because our plot is full of twists and it is unique.
Social groups represented in our opening:
GENDER
Our main character is a girl and that is how the representation of gender comes across in our opening. Our camerawork and shots,like close ups to her face and wide shots showing what she is wearing, clearly show her gender. The make up she is wearing adds to this as it shows her femininity. This is also the stereotype I mentioned earlier.
AGE
Our main character is a young girl. We know she is young through the use of mise en scene- the props. Our main character was holding a teddy bear, associated with children. The close up of her face reveals no wrinkles and that she is quite youthful
DISABILITY
The main character is in a mental asylum and typical stereotypes here are that people who have a mental illness are always confined to a mental asylum and that these people are dark characters hell bent on causing people harm and getting revenge. The setting is a white room, like many asylums, which also gives you a clue about her mental state. An even bigger clue about her mental state is seen when she is circling the name in the book and crossing out her fathers face.
The collages below I created on photoscape show some stereotypes from our film.
Question 4 Evaluation
Who would be the audience for your media product?
WIDER AUDIENCE FOR THRILLER FILMS IN GENERAL
The wider audience for thrillers in general is around 15-25yr olds males. This is due to what the sub genres are and what they contain. Many contain violence and upsetting scenes which is why mainly have a male target audience. Some sub genres are:
- Psychological
- Crime
- Action
- Romantic
- Horror
- Comedy
- Mystery
The pie chart below shows what percentage of age groups mainly watch thrillers. With most of the thrillers being rated15+, those who are below 15 may be interested in watching them online or illegally downloading, etc.
AUDIENCE FOR OUR SUB GENRE: PSYCHOLOGICAL THRILLERS
Usually the target audience for Psychological thrillers is around 18+ males. This is because the films may contain some disturbing characters psychological problems/scars, like ours does. This could be too much for younger viewers to handle, although some viewers may actually be under-age and watching these thrillers without permission. There will probably also be some violence, which is why psychological thrillers are usually aimed at males. Below is pie chart showing the ages that psychological thrillers are aimed at & which age group watches them most.
SPECIFIC AUDIENCE FOR OUR FILM
Our film is a Psychological Thriller so we thought, given all our research before hand, that our target audience would be around the 15-25 male bracket. You could argue that our target audience is for women as we have a female lead, however, we have disturbing shots in our film, including a dead body and self-harming scars, that we didn't feel were appropriate for viewers younger than 15, though younger viewers would probably find a way of watching it through their curiosity, and we also thought the shots might be a bit too much for young women to handle, especially as the lead is a young femal in a mental asylum. Below are a couple of the disturbing shots.
This is a GoAnimate I created for this question.
Animation Software - Powered by GoAnimate.
Question 5 Evaluation
How did you attract/address your audience?
These are some videos answering how we attracted the audience. I interviewed the cast of the film and we got audience feedback as well.
Question 6 Evaluation
What have you learnt about technologies from the process of constructing this product?
This is a short prezi I created answering this question about the different technologies we used and how we used them.
Question 7 Evaluation
Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product?
Shireen, Amina and I created this video using Camtasia. We recorded our voices over the video.
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